A reflection tool your clients use between sessions, branded as part of your practice.
Your client had a breakthrough last Thursday. A week later, the insight faded. Life got loud. The first 20 minutes of your session are spent catching up.
Growth doesn't stick in one hour a week. And the tools they have don't work:
Journaling feels like homework
Voice memos are scattered
Reflection prompts get ignored after week two
Sam solves this — and your clients never need to know it's not something you built yourself.
Connected clients see results. Results mean longer relationships and more referrals.
Skip the 20-minute recap. Your client arrives already warmed up.
You're offering a continuous growth experience. That supports premium pricing.
Support more clients at the same quality without adding calls to your calendar.
After a session, you suggest Sam to your client. One invite. Their tool carries your branding.
Between sessions, your client works with Sam. 10-15 minutes, on their own time.
Before the next session, check your dashboard. See who's reflecting and what themes came up.
You're still the coach. Sam is the practice room.
Sam becomes a white-labeled part of your practice — not a third-party app you're sending clients to.
Your clients see your name, your practice, your colors. Sam runs in the background. To your clients, this is part of working with you — not a separate product they signed up for.
See which clients are active, when they last reflected, and how many sessions they've had with Sam. Know who's doing the work between sessions and who might need a check-in.
Before each session, see what themes your client has been working through — career identity, relationship patterns, self-worth, whatever's coming up. You get the signal without reading their private conversations.
Clients trust Sam because they know you can't see their words. You trust Sam because you can see the patterns.
Add a client by email. They get a branded invitation. They start reflecting. Remove them when an engagement ends. No setup complexity, no IT department needed.
A reflection tool branded to your practice — not a third-party app. They see your name, not ours.
Your client experiences this as part of working with you. Sam stays invisible.
Enter your email for full, unlimited access. No time limit, no paywall. Experience it yourself before you decide.
$100
per month
Less than the cost of one client session.
White-labeled for your practice
Client dashboard with engagement data
Theme insights before each session
Unlimited client conversations
Up to 20 clients included
Direct line to our team
Currently onboarding our founding cohort of 30 coaches.
Sam guides reflection, not therapy. It helps people hear their own thinking without pushing into clinical territory.
Conversations are private and encrypted. You see engagement metrics and themes, not transcripts. Clients control what they share.
You recommend it once. Clients use it on their own. You check the dashboard before sessions. That's it.
Sam recognizes distress signals and directs users to professional support, including back to you. It doesn't attempt to handle clinical situations.
Yes. Use the free trial above to experience a full session yourself. That's the best way to know if it's right for your practice.
30 spots. $100/month. Direct input on the product. Founding member pricing locked in.